New Head Europe at the Oettinger Davidoff Group

Albert Manzone assumes responsibility for the European market at Oettinger Davidoff Group.

Basel, 22 May 2012 -  Albert Manzone has joined the Oettinger Davidoff Group as Senior Vice President Europe. He brings a deep knowledge of the European market from senior positions at Philip Morris, PepsiCo and Wrigley, where he was President Europe based in Munich. He was most recently President South East Europe for Novartis Consumer Health Division. He also spent significant time in the US with PepsiCo and McKinsey. Mr Manzone brings a highly international marketing and sales background in consumer and lifestyle brands and has a record of operational as well as strategic successes. He has managed very large and complex organizations in public as well as family companies. Albert Manzone is a brand and consumer focused growth leader with a strong track record of team building and integration and will make a significant contribution to the Oettinger Davidoff Group and its future business. Albert Manzone is 48 years old and grew up in Monaco. He holds an MA in International Business from Sorbonne in France and an MBA from the Kellogg Graduate School of Management in the USA.

Hans-Kristian Hoejsgaard, CEO and President of Oettinger Davidoff Group, says: “In this new role Mr Manzone will be responsible for our entire European business, subsidiaries as well as export markets. Europe remains our biggest region, comprising strategic priority markets Switzerland, Germany, Spain and France as well as emerging markets such as Russia, and is of critical importance to our Company. Leading a team of country and area managers, Mr Manzone will be charged with driving our channel strategy, our expansion and balancing our efforts between critical mature markets and new, growing markets. With Mr. Manzone’s recruitment I have completed the selection of the Leadership team for our Cigars & Accessories business.”
Albert Manzone adds: “I am delighted to join the Oettinger Davidoff Group, its organization, and its management team built around Hans-Kristian
Hoejsgaard. Davidoff premium branded cigars, tobacco products, and accessories are synonymous globally with savoir-faire, lifestyle, and the celebration of special moments. Thanks to a strong “crop-to-shop” philosophy, this experience is incarnated in the products, stores, and smoking lounges for the greatest pleasure of our customers. I look forward to seize upon the many exciting opportunities to continue to enhance the Davidoff experience and expand its presence across Europe with our Davidoff employees and business partners.”

The CHF 1.3 billion Oettinger Davidoff Group with almost 4,000 employees around the world, traces its roots back to 1875 and remains family owned to this day with two distinctly different businesses: one that is focused on FMCG distribution in the Swiss market and one dedicated to the core business of producing, marketing and retailing premium branded cigars, tobacco products and accessories. The premium branded cigar business include Davidoff, AVO, Camacho, Cusano, Griffin’s, Private Stock, Zino, Zino Platinum and Winston Churchill Cigars. The Oettinger Davidoff Group is anchored in a strong “crop-to-shop” philosophy, having pursued a vertical integration from its tobacco fields in the Dominican Republic and Honduras to its world wide network of 65 Davidoff Flagship Stores.

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