Press Release: Zino Platinum launches new Z-Class Series Line

May 2, 2011

Zino Platinum launches new Z-Class Series Line

Zino Platinum, an ultra-premium cigar brand, introduces the new Z -Class Series, the first new line in 8 years, joining the already established Crown and Scepter Series.

The Zino Platinum Crown and Scepter series launched in 2003 will be complemented by a third line: The new and modern Zino Platinum Z-Class Series was inspired by motion. It was created to accompany a fast-paced affluent lifestyle, embodying ambition and opulence. The new blend features a Dominican wrapper, accented by a Peruvian binder and Nicaraguan and Honduran fillers. These carefully selected, aged tobaccos create a spicy medium-to-full bodied cigar that surpasses the degree of perfection that Zino Platinum smokers demand. The Z-Class Series is complete with four classic formats: The 654 T (Toro), 550 R (Robusto), 546 P (Piramide), 643 C (Corona). Each shape has its own unique strength, flavor and aroma to allow for pleasure and variety. The power of Z-Class comes from a Dominican wrapper, Peruvian Pelo do Oro Visus binder and Jalapa Especial Ligero, Esteli Ligero, Cuban Seed Ligero, San Vicente Ligero filler tobaccos from Nicaragua and Honduras. The packaging continues to be innovative: All formats are packaged in an attractive and modern custom tin of 20 cigars accented with sleek black bands and are available May 2 at select merchants.

654 T 550 R 546 P 543 C
Size 5 7/8” 4 7/8” 5 1/4” 5 5/8”
Ring Gauge 54 50 46 43
Price $12 per stick $10 per stick $9 per stick $8 per stick

In support of the Z-Class Series, Zino Platinum will be holding Z-Class Black Carpet events across the US. See below for dates and locations:

3/29/2011           Angry Moon Cigars, Palm Beach Gardens, FL

4/27/2011           Vicente of London, Naples, FL

5/19/2011           Ambassadors, Scottsdale, AZ

6/6/2011             Two Guys Smoke Shop, Nasua, NH

6/10/2011           Buckhead Cigar, Atlanta, GA

6/16/2011           Renegade Cigars, Jackson, MS

6/23/2011           Casa de MonteCristo, Chicago, IL

8/25/2011           Westside Humidor, Wichita, KS

9/1/2011             Cigars & More, Birmingham, AL

9/22/2011           Belle Meade, Nashville, TN

9/29/2011           Burns Tobacconist, Chatanooga, TN

10/7/2011           Cigar Shop, Biloxi, MS

10/13/2011         Smoke Ring, Sugarland, TX

10/20/2011         Cigar House, Old San Juan, PR

11/10/2011         Addison Cigar, Addison, TX

12/2/2011           W. Curtis Drapers, Washington, DC

12/7/2011           Vicente of London, Naples, FL

We would be happy to provide you with further information:

Contact: Richard Krutick

Marketing Manager – Davidoff & Zino Platinum

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Wow. What a pleasant way to spend a Friday afternoon kicking back with friends at Danville Cigar in CA and enjoying to the max a new taste, smoke and stick. The Platinum Z-class 546 P was delicious, had complexity, and it packs a full flavor punch. I’ve had difficulty getting close to other Zino Platinum due to flavor and cost ratio. The 546 P will easily become a favorite Zino Platinum cigar. This is definitely a cigar you need to try if you enjoy potent, full-bodied smokes. I intend to do the same many more times in the future.

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